Ecommerce Features

We continue to invest in your future

We continue to invest in the hardware and software platforms that support your ecommerce business. Our developers continuously add new features based on customer feedback. They improve and streamline existing functionality and implement new technology. We do this to ensure that the solutions we provide for our clients will always be up to date.

That is why a Makeweb ecommerce solution will never grow old and need replacing. It evolves over time. As such, our solutions are very long term cost effective and will continue to support your business in the future as your business grows.

Ecommerce Features Included for Free

We have here listed some of the features which we will include for free with your ecommerce website.

Quick overview

  • Webshop content management
  • Website content management
  • Xero integration (Expected soon!)
  • Customer segmentation (upgrade option)
  • Hosting on our secure checkout domain
  • Hosting on your own domain (optional)
    Note: This requires dedicated SSL security certificate purchased from Makeweb to ensure traffic remains encrypted
  • GeoTrust Anti-malware scan and site seal
  • Choice between New Zealand or European based server

Shopping Cart Store Front

  • Mobile shopping optimised layout
  • Product search & browsing
  • Add to basket
  • Checkout & credit card payment
  • Customer account
  • Order history
  • Contact form

Shopping Cart Administration

  • Product catalogue management
  • Stock management
  • Campaign management
  • Customer database
  • Order database
  • Reports

Product catalogue features

  • Unlimited products!
  • Unlimited categories!
  • Unlimited sub-categories!
  • Unlimited customers!
  • Unlimited orders!
  • Easy rich-content designer for all product and category descriptions
  • Embed images and YouTube videos in product and category descriptions
  • Image editor - upload and edit your images directly in your browser
  • 'Pop-up' big images display
  • Draft products and launch them when ready
  • Comprehensive stock control system
  • List individual products for display only (hide price and buy now buttons)
  • List products with 'Price on request'
  • Control what quantities can be ordered per product (min/max/blocks)

Website content management features

  • Create unlimited information pages
  • Easy rich-content designer for all information pages
  • Design your website, add background images, change colours etc
  • Easy rich-content designer for your main page
  • Easy rich-content designer for your 'contact us' page
  • Easy rich-content designer for your header and footer
  • Easy rich-content designer for welcome emails

Free tools to boost your sales

  • Instant Checkout for 1-click checkout directly from Google Ads or Newsletters.
  • Offer free shipping for orders over a certain threshold
  • Promote products with special discounts
  • Intelligent product suggestions
  • Scheduled campaigns for professional campaign management
  • Cross sell accessories inline with main products

Free core features

  • Accept credit card payments with no setup or monthly fees
  • Single page checkout
  • Automatic product image thumbnail generator for fast loading images
  • Contact Us form
  • Automatic welcome emails and order emails sent to your customers
  • Order updates with automatic emails - keep your customers updated on order processing
  • Customer accounts with orders history
  • Product searches
  • Request purchase order number during checkout
  • Online support (email/ticket)

Social media promotion

  • Social bookmarks via AddThis
  • Facebook 'Like' and 'Share' support
  • Support for Facebook Insights tracking


  • No additional hosting costs!
  • No contract. Cancel anytime (Enterprise solutions may be contract based)
  • Hosted on our secure checkout domain
  • Optionally hosted on your own domain name
  • 256-bit SSL encryption on sensitive data between shop and customer
  • Hosted on our New Zealand based state-of-the-art cloud servers
  • Optionally hosted on our European based cloud servers (at no extra cost)

Comprehensive online webshop administration

  • Completely code-free setup and management. Intuitive and user-friendly webshop administration
  • Online 24/7 for unlimited 'anytime, anywhere' shop management
  • Customer management
  • Order management
  • Stock management
  • Export customer details to Excel
  • Export order details to Excel
  • Administrator's notebook
  • Credit card transaction reporting for easy reconciliation (excludes credit card payments via PayPal)
  • Backup your catalogue
  • Image editor and manager. Upload images from your computer, edit them online, and manage them in folders
  • Customise image sizes in the webshop
  • And much more...

Comprehensive reporting

  • Comprehensive sales/financial reports
  • Most viewed products
  • Best selling products
  • Best buying customers
  • Accumulated monthly sales reports per customer
  • Low stock level reporting with custom threshold
  • Google Analytics integration
  • Google E-commerce Analytics integration

Design options

  • Choose between beautiful free stock designs or premium designs
  • Customise any design
  • We can design your webshop to match your corporate website

Payment methods

  • Custom payment instructions
  • Paypal, credit cards and account payments (no setup or monthly fees)
  • DPS - PaymentExpress, credit card payments
  • Swipe HQ, credit card payments (no monthly fees)
  • Several other credit card payment providers are supported. See list

Advanced customer segmentation

  • This is available as an upgrade to the WebshopExpress platform at $25 +GST per month
  • For advanced handling of contract customers, dealers, internal customers etc.
  • Product pricing per customer segment
  • Discount campaigns per customer segment
  • Information pages access restrictions per customer segment
  • Customer segment specific payment and shipping options

Upgrade options and other add-ons

  • Advanced customer segmentation (see above) @ $25 +GST /month
  • Buy 1 Get 1 Free campaign tool @ $10 +GST /month
  • Discount coupons campaign tool @ $10 +GST /month
  • Quantity discount options @ $10 +GST /month
  • Sell license keys, voucher codes or other types of pre-defined keys/codes @ $10 +GST /month
  • Extended Validation (EV) SSL certificate (green bar with business name) @ $395 +GST /year
  • Anti-Malware Scan with Seal from GeoTrust. Increasetrust and conversions with the GeoTrust seal on your site. They scan up to 50 pages every day. Installed and configured for you. @ $195 +GST /year

Need advanced customised features? We do that too!

Get in touch for a discussion of your requirements and how we can help you achieve your online goals.

Makeweb Makeweb Limited
+64 (0)4 889 3200
Makeweb Limited
Level 13, 45 Johnston Street
New Zealand
It just works.
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